To all of our loyal customers and strawberry fans! We love you very much and appreciate you all. Like all of you, we’ve been staying current with the rapidly changing situation in our country. We have been down for a few days with the recent rains, but it has given us time to think about what to do moving forward. While we know that our farm is a unique place with lots of fresh air and room to roam, we still feel that the right thing to do for our customers and employees is to close the U-Pick for now. We are hopeful that things will improve and we can open back up to finish this year’s season making fresh memories with all of you! We still have lots and lots of berries that will be ready for you to enjoy soon and we are working on adding new locations for you to purchase pre picked berries, jam and other local goodies. As parents of two small children, Amanda and I know how anxious we all are to have something to do as a family that feels safe, healthy and fun!! We hope we can provide that for you again soon! Thank you all for your understanding and support doing this difficult time.

With love,

Kenny and Amanda Fietz plus Little Kenny and Henry too ❤️

PS Check our hours page to see where you can get our berries!

Strawberry Season Goes from February to July

Locally-owned and family-operated, our farm grows berries that taste and feel just like strawberries should. But we’re not an ordinary farm; you get to be part of the experience. Families, couples, anyone gets to pick their own berries at our beautiful Rainbow farm.

What you’ll find is a unique experience and delicious berries that you can’t get anywhere. In Rainbow, you can beat the heat of the desert and escape from the hustle and bustle of the cities. You can spend time picking berries, taking insta-worthy pictures, and then have a picnic with your loved ones. 

If you live in Orange County, Los Angeles, or San Diego our farm is the perfect getaway. Come and pick berries with us!

Pricing for Kenny’s Strawberry Farm

We don’t charge anything for you to visit! All you have to do is show up and enjoy yourself, even when we have events. You do have to pay for the strawberries you pick. You take a basket out to the field with you, then you pay when you’re done. We weigh the basket and charge per pound. It’s easy-peasy-berry-squeezy. The cost is $4 per pound for what you pick. 

Join the Daily Pick for Updates!

Sometimes inclement weather or low amounts of berries meanse the farm and stands are closed. Stay in the loop by subscribing to our blog!

Farm Address & Hours:

953 Rainbow Valley Blvd.

Fallbrook, CA, 92028


10 AM to 6 PM


Just Want Berries? Visit a Stand

If you’re just looking to get your hands on our daily-picked strawberries, we will have pre-picked trays available at the farm, or you can make a quick stop at our strawberry stand in Murrieta. The stand is open daily from 10AM to 6PM or weather permitting and while supplies last.

Wildomar Stand | Clinton Keith

Fresh Strawberries Daily! (weather and supply permitting)

Exit the 15 freeway on Clinton Keith and head East. Make your first left. The stand is in an empty lot across the gas station and diagonal from McDonalds.

Shopping cart

Shipping and discount codes are added at checkout.